Bhutan is perhaps the world's best example of sustainable eco-tourism based on the philosophy of "Gross National Happiness" - the concept which balances both economic success and the preservation of our country's natural, religious and cultural heritage.
Our visionary King, Jigme Singye Wangchuck, has emphasized that "Gross National Happiness" is more important than "Gross National Product". |
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| The Last Shangri-La |
As the world is trying to heal itself from the scars of ecological damage, Bhutan is emerging as an example to the international community, with more than 72 percent of its land still under forest and a great variety of rare plant and wildlife species. It has now become an ideal destination for the more independent traveler.
